Carina Chaz’s love for beauty products began with perfume, a childhood passion that eventually led her to create her own line of fragrances. Despite not being allowed to wear conventional scents as a child, Chaz started crafting her own perfumes at the age of 13. This journey culminated in the birth of DedCool, a sustainable fragrance brand that challenges traditional luxury norms with genderless, clean, and expressive scents.
Founded in 2016 when Chaz was just 21, DedCool started as a small-scale venture driven by her desire to offer unique and inclusive fragrances to the market. What began as a DIY project with minimal resources has evolved into a successful brand known for its innovative scents. DedCool’s popularity soared with the launch of XtraMilk, a creamy, musky fragrance that resonated with consumers seeking a distinctive olfactory experience.
Chaz’s brand ethos revolves around individuality and self-expression. DedCool encourages people to embrace scent as a personal statement rather than a societal norm. This philosophy is evident in the brand’s product range, which includes a variety of unconventional fragrances designed to empower wearers to define their own style.
Among DedCool’s standout offerings is the Mochi Milk fragrance, a blend of peach nectar, marshmallow, and rice milk infused with sandalwood and musk. This scent, characterized by its warm and nostalgic notes, exemplifies Chaz’s commitment to creating evocative and memorable perfumes that resonate with a diverse audience.
In addition to fragrances, Chaz also shared her favorite beauty products, ranging from skincare essentials to makeup must-haves. These curated selections reflect her personal preferences for clean, effective, and aesthetically pleasing items that enhance daily routines and promote self-care.
From hydrating serums to exfoliating treatments, Chaz’s beauty recommendations emphasize the importance of skincare as a form of self-expression. Her product choices reflect a blend of quality, innovation, and sustainability, aligning with her overall commitment to offering beauty solutions that are both effective and environmentally conscious.
As a prominent figure in the beauty industry, Carina Chaz’s journey from fragrance enthusiast to successful entrepreneur is a testament to the power of passion and creativity in shaping one’s career. Her dedication to redefining beauty standards and promoting individuality through scent serves as an inspiration to aspiring beauty enthusiasts and entrepreneurs alike.
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